In the world of optical mice and touch pads, does your desk still need a mouse mat?

Yes, we think it does! Apart from being a great advertising medium promotional mouse mats offer a consistent surface on which to work.

Older mechanical mice struggled with jagged surfaces so mats made perfect sense. But optical mice occasionally struggle with visual cues – the image sensors can confuse certain materials, colours and patterns, making them sometimes difficult to use. A mouse mat provides a consistent, easy-to-read surface for the image sensor and helps prevent error.

Promotional mouse mats are still a great way to get the message out about a company, its brand and products. With its unique positioning it will put a logo and message directly in front of a prospect or customer every working day.

But remember, you want recipients to actually use the mat so make sure it’s technically sound and manufactured using the best precision and light-reflecting materials. An eye-catching design helps too.

Arcadia offers a wide range of promotional mouse mats to suit all tastes and budgets. We are happy to offer advice and quotations to help you get your brand name in front of customers. Call us now on +44(0) 845 130 2620 or email at sales@arcadiaonline.co.uk.

Make Memorable Merchandise

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Jason Markwick

Having worked in Promotional Merchandise for the last 25 years I have been exposed to all aspects of the industry. Starting out as an account manager working with some of the worlds leading brands, I have learnt to understand the needs of a client, manufacturing processes, and what it takes to deliver a successful promotional campaign that is on brand, on time and within a given budget.