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5 Popular Promotional Products For Your Brand To Consider
With a study by the British Promotional Merchandise Association (BPMA) recently showing that three-fifths of consumers are now more likely to keep a free branded gift than they were before the recession, we take a look at popular promotional products companies should be dishing out.
1. USB Sticks
A branded USB stick is an excellent gift to give away, as some people will use it on a daily basis. So, every time they attempt to save another piece of work on to the device, they will be reminded of your brand.
2. Smartphone Accessories
According to figures published by Gartner, 225 million of these sophisticated mobile devices were sold around the world in the second quarter of 2013 alone. With this in mind, what better way to raise awareness of your brand than dishing out free branded smartphone covers and other accessories?
3. Drinking Bottles
More and more Britons are signing up for gym memberships, so it makes sense to produce water bottles that contain your logo. This is a particularly good idea in January, when a lot of new gym-goers make a new year’s resolution to get fit. Distributing free branded drinks bottles is a very cheap and effective way of raising awareness of your business.
4. World Travel Adaptors
This may seem like a strange one, but it really is a good idea to give out branded world travel adaptors – especially to busy businesspeople. It is always important to think of functionality before giving out free merchandise. What’s the point of offering something that will get shoved in a cupboard straight away?
5. Mugs
The British are renowned for their love of tea, which gives companies a unique opportunity to promote their brand in offices up and down the country. You can never have too many mugs in your house, so these are the popular promotional products that are sure to get plenty of use.
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