Promotional Product safety can be a business critical issue… A product that harms, damages or even kills can have a devastating impact on a brand and a business. With brands acting increasingly as business ambassadors, in effect representing what a business stands for, it’s absolutely vital that products associated with a company are complaint, ethical and safe.
Dual function products A couple of months back we ran a piece about Tapler – a neat tape-dispenser and stapler merged into one. It got us thinking about other products with a dual purpose. We found one such great innovation which comes courtesy of watchmaker Sinn with its ‘Dual Strap System’, which allows you to
The Importance Of Brand Association. When giving well chosen usefull promotional products that are relevant to your Brand, event or a peticular promotion, they can make a big impact, the recipient will have a constant reminder of your company and services and will associate your Brands values with the gift they received. Of course this is a
A promotional product’s packaging can be as important as the contents inside. A simple presentation box will not only increase the perceived value of the gift but also offers additional branding and messaging space. Within the retail sector promotional packaging says a lot about a company and its brand. It gives an indication of whether the product is
Product colours influence the way consumers view the ‘personality’ of a brand – they have an impact on the way people interact with it and influence their buying decisions. The colour of a product and its packaging, as well as the way it’s displayed, is the first thing a consumer spots in a shop or