Category 60 Second Interview

60 Second Interview: David Long

60 Second Interview: Promotional Product Industry Veteran David Long, Executive Chairman & Founder, Sourcing City

The evolution of promotional products. How has technology changed since you joined the promotional merchandise industry? Thanks for a question that demonstrates I’m approaching 60! I joined the industry in the mid-1980s, and anyone under 30 may find how the world looked then pretty hard to believe. The internet had not been launched, email didn’t

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Interview with Desktop Matt

60 Second Interview: Matt Pluckrose, Promotional Gadget Expert

The interview with @desktop_matt, the ‘Inspector Gadget’ for promotional marketing. What are the main upcoming technologies that are going to have an impact on promotional merchandise? Key growth areas are App-driven gadgets, hardware, virtual reality and the growth of health and well-being devices. Look out for more wearable technology as well as wireless charging, subject to what

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BPMA Student Design Award

60 Second Interview: Gordon Glenister, Director General, The British Promotional Merchandise Association (BPMA)

What’s the BPMA? Representing more than 560 member companies with a turnover of some £550m, the British Promotional Merchandise Association (BPMA) is the voice for promotional merchandise in the UK. What does it do? It promotes both the value and use of promotional merchandise and supports members with education, knowledge and best practice. It also

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