Category Industry News

Appeel notebook

Sustainability within the promotional products industry.

Focus on… Sustainability Market forces drive business (whether for promotional merchandise or any other industry) and customers want best quality products at the lowest price possible. Of course, professional ethics have always been essential but in recent years another concern has cropped up on the business agenda – the environment. It’s not just about manufacturers

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wireless gamechangers

Wireless charging

  The next game changer? So called promotional ‘game changing’ products don’t come along often. Looking back over the years we’ve seen many promotional technology products  launched as a result of tech developments or changes in consumer behaviour – think mouse mats, memory sticks, digital photo frames and, more recently, portable power banks and charging

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Amazon-And-Walmart

Walmart and Amazon enter the promotional merchandise industry

It’s an ill wind… … Enter Walmart and Amazon As reported elsewhere in the media Walmart has thrown down the gauntlet and become a player in the promotional merchandise industry. The launch of Walmart Promo Shop fuels speculation that Amazon’s anticipated advance into the industry could come sooner than later. Walmart’s shop, which includes a

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