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How to get the most from your promotional products
Stand out from the crowd!
Well targeted Branded Merchandise pleases both clients and prospects – it says you’re thinking about them; it says you care. Giving a quality gift will speak volumes about your business ,they will be more memorable too, and convey a sense of what your brand’s all about.
Everyday items such as Promotional pens, notebooks and Branded coffee mugs will be really appreciated, people will keep the gifts they like and find useful. But if you the budget sometimes it’s nice to give something special and desirable.
But what makes for a great piece of branded merchandise?
Our Top Tips …
Be creative: You don’t have to incur huge costs to get something special. Spending time devising your offering and seeing that it fits with your business is likely to result in a gift that’s really appreciated.
Be relevant: How does your gift relate to your business, does it fit with the message and values your trying to communicate?
Cunard used original teak decking from iconic Queen Mary 2 to create a limited edition of coasters and other promotional items.
Be unique…
Even if a pen writes smoothly, or a coffee mug holds just the right amount of coffee, people are more likely to remember something unusual or quirky.
Add some packaging...
Give your gift that little extra by adding some creative packaging ,it will add perceived value to the gift and allow a larger branding area to get your message across.
Make it useful...
A promotional product that is useful is far more likelier to be used and therefore seen, hopefully it will be with the recipient for months, possibly years.
Make it Interesting…
The now famous Google Cardboard launch, when conference delegates were given a piece of cardboard to assemble, is a great example of building anticipation by getting people to interact.
It Is Our Belief That Promotional Merchandise Should Reflect A Brand’s Image And Values…
Stuck for ideas ?… contact our team for some great ideas and conceptual product visuals.
Make Memorable Merchandise
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Having worked in Promotional Merchandise for the last 25 years I have been exposed to all aspects of the industry. Starting out as an account manager working with some of the worlds leading brands, I have learnt to understand the needs of a client, manufacturing processes, and what it takes to deliver a successful promotional campaign that is on brand, on time and within a given budget.