Category Marketing
Say ‘thank you’ for a job well done (in words, with gifts or by some other form of workplace recognition) and staff will feel more motivated and work even better for you. In turn, this’ll enhance client loyalty and improve your bottom line. Sounds simple. However, many UK companies are failing to capitalise on the link
Balloons are perfect for showcasing a business brand – they’re inexpensive and suited to promoting all types of products and services, especially those for children. Made mostly from natural rubber latex, a sustainable product, promotional balloons can be filled with air, helium, water or any other suitable liquid or gas. First, decide whether you want
A survey conducted by the British Promotional Merchandise Association revealed that brands who use promotional products as part of their marketing mix reap the benefits. We understand that promotional products need to be of good quality, represent value for money and must always arrive on time but we also believe your brand is valuable
Recent headlines about a student receiving serious burns when a mobile phone charger exploded highlight the fact that you can’t be too careful when sourcing promotional products. Often, when seeking a suitable promotional gift with the right lead time and price, it’s easy to forget or ignore the dangers of cutting corners. It’s important to
Think inside the box… International board games such as Top Trumps, Monopoly, Cluedo, Risk, Connect Four and Pass The Pigs can be custom made to carry a brand identity. Special edition games not only help increase brand awareness but can also be re-sold to generate revenue. Monopoly, which is celebrating its 80th anniversary, has seen some