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What’s Hot In Promotional Merchandising? Key Trends For 2016
With the new year now well under way, we turn our attention to the likely promotional merchandising trends of 2016.
The return of the Euro 2016 championships should see an uptake in soccer-related promotional gifts, and, of course, with the continuing rapid pace of technological change, expect more and more techie gifts to show up on the market.
Products related to health and fitness should also stay at the forefront. And with people increasingly out of office on business, travel related products such as branded travel bags and flasks will continue to be popular.
Specifically, we’re likely to see more of the following merchandising trends:
- More power banks. Easily customised and branded, promotional power banks are becoming popular freebies at all kinds of events. The allow you to charge your mobile device on the go.
- Larger phone cases. To keep pace with the growth of ‘plus-sized’ phones such as the iPhone 6 Plus and Samsung’s Galaxy Note 4, expect to see more and more customisable large phone cases.
- Microphone headphones. Headphones with a built-in microphone allow users to speak directly into their mobiles, making for a simple hands-free talking. The popularity of this product has continued to grow as they are ideal for those into their technology.
- Increasing popularity of branded Moleskine notebooks. Along with the general trend in promotional hardback notepads and notebooks, Moleskines remain in vogue despite the ever-increasing prevalence of technology.
Arcadia has access to an array of quality, ethically-sourced promotional merchandise, from more traditional items like mugs, pens and notebooks, to the latest techie goodies. Follow the key promotional merchandising trends and make your marketing campaign stand out from the crowd in 2016. Contact us now at sales@arcadiaonline.co.uk or call +44(0) 845 130 2620.
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