Category Product News
Some promotional gifts will inevitably stand out as being more useful than others. But it can still prove tricky deciding on which to give to potential clients. Promotional products offer a good ROI for your business but choosing the wrong one can end up being a waste of time and money. If you know your target audience
Entries for the Promotional Gift Award 2016 closed on 3 December 2015, and after much consideration the five product and concept development experts have finally made their decisions. The annual award – organised by German publisher, WA Media since 2003 – recognises and rewards excellence and innovation in promotional merchandising. Those that impressed the judges
Bluetooth has become an integral part of our digital lives. Whether driving, working, exercising or relaxing, over the past ten years it has ‘cut the wires’ and opened up lots of opportunities for promotional marketers. The explosion of wireless gadgets has helped push the gadget sector to above 12% of the total spend on promotional
With the new year now well under way, we turn our attention to the likely promotional merchandising trends of 2016. The return of the Euro 2016 championships should see an uptake in soccer-related promotional gifts, and, of course, with the continuing rapid pace of technological change, expect more and more techie gifts to show up on
Innovation is a byword for all of us here at Arcadia Branded Merchandise. We’re constantly on the lookout for exciting ideas for new promotional products. It is a full time job scanning the internet, attending events, exhibitions and shows, and keeping fully abreast of the trade press and wider international media. We keep our eyes