Category Industry News
Have You Got the Bottle to Save our Oceans! The Department of Environment is considering implementing a tax of up to 22p onto plastic bottles. This is to prevent the millions of plastic bottles that go unrecycled each day, millions of these bottles make their into our oceans each year. A similar scheme similar already
Focus on… Sustainability Market forces drive business (whether for promotional merchandise or any other industry) and customers want best quality products at the lowest price possible. Of course, professional ethics have always been essential but in recent years another concern has cropped up on the business agenda – the environment. It’s not just about manufacturers
It’s essential to keep on top of what’s happening in the industry. Face to face and online interviews with 200 promo merchandise buyers at Marketing Week Live 2017 and B2B Marketing Expo provided the BPMA with some vital clues. Here what they said… * How do people feel when they receive a promotional gift? 79%
The next game changer? So called promotional ‘game changing’ products don’t come along often. Looking back over the years we’ve seen many promotional technology products launched as a result of tech developments or changes in consumer behaviour – think mouse mats, memory sticks, digital photo frames and, more recently, portable power banks and charging
It’s an ill wind… … Enter Walmart and Amazon As reported elsewhere in the media Walmart has thrown down the gauntlet and become a player in the promotional merchandise industry. The launch of Walmart Promo Shop fuels speculation that Amazon’s anticipated advance into the industry could come sooner than later. Walmart’s shop, which includes a